Independent Red Bull spec ad · Directed by David Israel

Enderman at 7-Eleven

A midnight portal. A nervous cashier.
A monster that just wants an energy drink.

Full film · 0:44 · 1920 × 1080 · With sound

The complete 44-second film, including the end card, director credit and ImagineArt outro.

An independent spec spot, not commissioned by Red Bull. A creative experiment using Minecraft-inspired characters and recognizable brand imagery.

Made with Claude and ImagineArt, from the storyboard and generation prompt through music, sound design and finishing.

Five steps, the full storyboard, the exact 19-shot prompt and an honest look at what still needs work.

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