AI-directed spec campaign · David Israel

Fast (Food) Fashion

One model. Three couture looks. A McDonald’s-inspired fashion campaign set around a drive-through, restaurant and playground, with mock editorial covers.

Fast (Food) Fashion fashion film poster

1:01 · 1280 × 720 web version · 25 fps · Original audio

An independent, unofficial AI spec campaign by David Israel. Not commissioned, sponsored or endorsed by McDonald’s. The editorial covers shown are part of the concept.